Exclusive Report

5 facts about U18 segment in
the U.S.

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What will you discover?

🚀  American children dedicate 91 minutes daily to Video-On-Demand (VOD) platforms.

🚀  On average, kids and teens watch 3 SVOD (Streaming Video on Demand) platforms, and 52% influence in the decision about which platform to subscribe to.

🚀  The 84% of the games purchased by parents in the last month were requested by their children.

🚀  After viewing the advertisement, 74% either expressed a desire to purchase or actively sought to buy the desired product, relying primarily on the online world to create their wish list.